Tag Archives: Customer

#TBT – LOSE THE PRONOUNS!

This is one of my very favorite topics.  This Throwback Thursday article was originally published in May of 2014. Enjoy!

OMG! I was in a TERRIBLE sales presentation the other day. TERRIBLE.

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The presenter was Hooked On Pronouns.

“We, you, they, it, he, she, their” … it went on and on. (Example: So, I said this to him about it, and he said he was interested in their results.) WHAT?

PRONOUNS ARE MEAN

When you use pronouns, you make your audience feel like idiots!

Continue reading #TBT – LOSE THE PRONOUNS!