This is one of my very favorite topics. This Throwback Thursday article was originally published in May of 2014. Enjoy!
OMG! I was in a TERRIBLE sales presentation the other day. TERRIBLE.
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The presenter was Hooked On Pronouns.
“We, you, they, it, he, she, their” … it went on and on. (Example: So, I said this to him about it, and he said he was interested in their results.) WHAT?
PRONOUNS ARE MEAN
When you use pronouns, you make your audience feel like idiots!